While September 7 marks the anniversary of the first post of The Small Trailer Enthusiast (“The STE”), September 3 marked the first anniversary of the creation of the site. Since I was on the road on the 3rd finishing a Labor Day weekend road trip circling Lake Michigan, I wasn’t able to post this. I still want to take this time to give my thanks to all of you who take the time to read the ramblings of an RVer like you.
As I look through the stats of the site every few days, I see a wide range of search terms from people from all over the world. That first month saw minimal traffic of around 15 visitors per day. A year’s worth of content feeding into Google, Bing, and other search engines has helped grow our traffic to just under 500 visitors per day. Much of the search content is on specific models we’ve highlighted, but there is also a lot of searching for just information on small trailers. That’s the reason the idea of this blog came to me in the summer of 2011: To create a clearinghouse of stories and resources to help other devotees of small trailers find the trailer of their dreams. And from what I have seen, this is the only game in town.
As much as I get a charge out of getting a scoop that none of the big RV media outlets have done, I get as much satisfaction in the e-mails I get from the readers. I’ve found through their e-mails that there are more out there like me…people who just love reading about small trailers. The readers have also been a great resource by telling me about a particular brand of trailer that I should put up on the Manufacturers page, or those who are having trouble deciding what to buy and are searching for advice.
A few other highlights over the past year have included being featured on other blogs, being mentioned on manufacturers’ web sites, getting our first site sponsor, and getting access to the RVIA trade show in Louisville.
There have been individuals in the RV industry who’ve helped provide me with the content that ends up as blog posts. There are too many to name and surely I’d leave someone out, but you all know who you are. And the admiration I get from readers for how the site is set up, well, credit for that can go to someone not involved in the RV industry. As I’ve mentioned before, this site was modeled after Ron Warnick’s Route 66 News, the premier news site pertaining to America’s favorite highway. The STE, like Route 66 News, is not only a site for news stories, but also a resource center, whether you’re looking for manufacturers, online forums, or other info pertaining to small trailers or camping.
While I try to stay impartial regarding trailer brands, I will confess that I give special attention to the small companies trying to make their mark in a highly competitive and volatile industry. I really want to see guys like Dan Sutton, Larry Drake, and Ted Simpson do well, and if I can use The STE as a platform to get their message out about their unique offerings, that’s what I’ll do.
It’s my hope that all manufacturers, big and small, do well and have many years of production. Some may be discussed in blog posts, or others may just appear as a link in the Manufacturers page. Regardless of who they are, they’re on here for the readers to find and determine if that’s the trailer that fits their needs. That’s the core mission of The Small Trailer Enthusiast.
As always, thanks for reading…